These were the triggers that made me decide to, together with my team, start a research on when exactly you can be named a keynote speaker. Which demands and expectations are intertwined? What should/shouldn’t you do as a keynote speaker? What inspires them? And, essentially: how do they inspire their audiences?
I am super excited that, already, I got to interview 7 names from the (big and small) world of speakers (many thanks!) about their view on the art of speaking.
Of course, we can already give you a sneak peek of our results. What we found from just the interviews with the keynote speakers, was the following:
1. The majority of the speakers thinks there are too little truly good professional speakers in the Netherlands.
2. Several definitions of the concept ‘keynote speaker’ were given, but without much overlapping.
3. Many of the speakers state that the lack of speakers in the Netherlands can be addressed by starting the guidance of students on giving better presentations within their education.
4. The majority of the speakers state that speakers are nervous about innovating when it comes to visual aids due to the technical risks – they would rather play it safe.
The results are so interesting that we would like to involve a student from a college/university in order to take this research to a higher level. We want to be able to validate both the qualitative and quantitative research, by supporting our findings with scientific theories, among other things.
Do you know the student that would like to support us with our research? Reach out to us quickly so we can work on and share this interesting and valuable research together.
Also, we are collecting more useful content at the moment. So, do you consider yourself a keynote speaker and would you like to share your view on keynote presentations and professionally speaking with us? Directly contact Mandy by sending an e-mail to firstname.lastname@example.org or calling her on 06-30507054.